The Covid-19 pandemic sparked people’s interest in disinfectants and related products. An increase in the number of people getting infected by the coronavirus alarmed people to disinfect surfaces and keep their surroundings clean more than ever. In the fight against outbreaks, everyone bought disinfectants, including disinfectant wipes, like there was no tomorrow.

The traditional method of cleaning surfaces with soap and water is time consuming and tedious. Moreover, the increasing demand for cleaning surfaces instantly has increased overtime. Thus, the adoption of household wipes is on the rise.

According to Future Market Insights’ report on the household care wipes market, the convenience of using wipes and easy disposability of the same are playing a key role in driving the demand for household wipes. In this article, we understand the role of household and personal care wipes in improving our health and safety amidst the ongoing pandemic. 


Convenience and Disposability Making Household Wipes Popular

Household wipes are available in two types—antibacterial and sanitizing wipes. These wipes can clean every nook and corner of the house, making them favorable to use by many.

Manufacturers of household wipes are offering the same in a plethora of categories by targeting specific areas of the house.

• For example: Kitchen wipes are used for cleaning the stains caused by oil in the kitchen. In addition, they can also kill the bacteria that are harmful to humans.
• Another example of household wipes is wipes used for disinfecting surfaces in the house. As the coronavirus has the capacity to stay for a longer period of time on surfaces, it can spread the infection among humans like wildfire. Thus, household wipe companies are adding disinfectant properties to the wipes to make them effective.

A rising inclination towards using household wipes can be credited to the portability of the same. These wipes can be used on any surface that requires a quick clean. Thus, people are using disinfectant wipes to clean cars, metal surfaces, wood surfaces and glass appliances. The ease of carrying household wipes just like handkerchiefs is making them popular among consumers.

• For instance, In August 2020, Rockline disinfecting wipes received EPA approval for the formula that it uses in hard surface disinfectant wipes. Moreover, in the same month, the company invested $20 million in a production line to fight against the spread of the coronavirus.

Eco-Friendly Personal Care Wipes for Skin Care Hygiene

Wipes made from unnatural products take several years to decompose. Consumers are becoming extremely conscious about their choices as they do not want their personal care products to fill the landfill even more. Thus, a rising inclination towards using biodegradable and sustainable wipes has been observed in the past few years.

Companies are investing in research and development to offer sustainable wipes that do not harm the environment. In addition, due to the growing environmental concerns, companies are getting household and personal care wipes approved by PETA and similar organizations. Moreover, the growing trend of veganism has opened doors for making products that are made of plants only. Companies are making floor wipes made of bamboo that are easily breakable and disposable once the cleaning is done.

For instance, Kimberly-Clark Corporation introduced flushable wipes that can easily break down by adhering to industry guidelines of flushing. The wipes have been tested to check whether they clog pipelines. The company is focusing on offering sustainable wipes to consumers.  

Another type of wipe that has gained massive popularity is personal care wipes. These wipes are extremely handy and can be carried easily due to its small size.

Although sanitizers were used on a large scale to disinfect hands, most people showed an inclination towards using personal wipes as well. Companies manufacturing personal wipes are attracting consumers by producing the same in a sustainable format.

Personal wipes are present in various sizes and fragrances. Moreover, companies are largely focusing on sustainability and are adding natural ingredients to make them useful on a daily basis.  For example, in the personal wipe care segment, wipes made using aloe vera are a massive hit among the masses. This is owing to its properties of making the skin feel rejuvenated. Additionally, aloe vera is suited for most skin types and does not cause skin infections, making it more adaptable for daily use.

In addition, new mothers are also relying on using personal wipes for babies as they are easier to use and do not cause any rash or skin infection to the infant’s skin.


What are the Benefits of Wet Personal Wipes?

Wet wipes are very practical at home or on the go. These help maintain hygiene throughout the day and are suitable for frequent use. Most wet wipes help maintain the pH balance of the skin. These are made of hypoallergenic fabrics that protect the skin from infections and rashes.

Most personal wipes contain a moisturizing lotion that nourishes and keeps the skin soft and supple. These ensure healthy skin for both babies and adults.

They are safe for sensitive skin. Some wet wipes are made of hypoallergenic nonwoven fabric or bamboo cloth. Alcohol- and paraben-free formulas guarantee no skin allergies or reactions.


Sparkling Future of Household and Personal Wipes

The use of personal and household wipes is only going to multiply with time. The effects of the pandemic and the awareness regarding cleanliness have brought the issue of maintaining clean surroundings to the forefront. This, in turn, has propelled the need of killing bacteria in indoor environments. The growing tendency of using wet wipes for removing makeup and for hydrating skin is playing a crucial role in the growing adoption of the same.

Continuous research and development for making wipes biodegradable and user friendly are expected to increase the use of the same. Furthermore, personal care wipes for particular age groups and sensitive skin and household wipes dedicated to different indoor spaces are expected to bolster the demand for these wipes in the future.